In the work place, there must be a definition of what information or data that is communicated via the computer and social media can serve citizens in a productive manner. There should never be data for data's sake only. Information should serve a purpose as in educating and should require a response.
There must be a quality to information as with the military and the decisions that are made. It is with this in mind that the military commands have a ranking system that looks into the authenticity of the information, do they know it to be reliable, and how is it different than the other information out there?
The question might arise as to the effectiveness of the new social media legacy as opposed to the legacy media legacy. There is a definite need to establish a guide as to how social networking is working. It is a general rule of thumb that the 90/1 rule will apply.
This states that 1% of those participating will produce the information while 90% will merely read the information which leaves 9% will contribute on occasion.
With a program of this size, there is constant enhancement going on. NASA and TSA both have a considerable staff as well for maintenance.
With the gradual introduction of the social media, it makes the transition easier for all staff members and it helps to define just what network site works best for your particular needs. Twitter may be best for one while Facebook is best suited for another. The trial and error system will help your organization make the right choice.
The Department of Defense's social media operates on an internal network and has specific guidelines to only allow access to those personnel who are authorized users. This rule applies to both classified as well as unclassified material.
The question/answer approach can take up a lot of time and it is good to set forth guidelines as to when you will be getting back with answers to their questions. NASA sends out daily blogs via Twitter which suppliments the daily press releases.
There must be a quality to information as with the military and the decisions that are made. It is with this in mind that the military commands have a ranking system that looks into the authenticity of the information, do they know it to be reliable, and how is it different than the other information out there?
The question might arise as to the effectiveness of the new social media legacy as opposed to the legacy media legacy. There is a definite need to establish a guide as to how social networking is working. It is a general rule of thumb that the 90/1 rule will apply.
This states that 1% of those participating will produce the information while 90% will merely read the information which leaves 9% will contribute on occasion.
With a program of this size, there is constant enhancement going on. NASA and TSA both have a considerable staff as well for maintenance.
With the gradual introduction of the social media, it makes the transition easier for all staff members and it helps to define just what network site works best for your particular needs. Twitter may be best for one while Facebook is best suited for another. The trial and error system will help your organization make the right choice.
The Department of Defense's social media operates on an internal network and has specific guidelines to only allow access to those personnel who are authorized users. This rule applies to both classified as well as unclassified material.
The question/answer approach can take up a lot of time and it is good to set forth guidelines as to when you will be getting back with answers to their questions. NASA sends out daily blogs via Twitter which suppliments the daily press releases.
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